Singapore-based COCO PR and Sydney-based DEC PR have announced that they have joined international agency network, L’Attitude. With nearly 30 offices globally, the network now spans much of Europe, North and South America, the Middle East and Asia-Pacific.

James Harris, Director of Corporate and International at GOLD79, said: “In an ever more connected world, having the ability to quickly and effectively deliver impactful campaigns across multiple territories has never been more important. We have an ambitious 5-year vision to become a leading global network and welcoming both COCO and DEC into the fold is a huge step towards achieving this goal.”

A boutique PR agency based in Singapore, COCO PR helps brands of all shapes and sizes to disrupt, transform and drive business impact. As communications specialists with expertise in public relations, content marketing, integrated communications, corporate reputation and brand purpose, COCO PR believe in the power of communications to move people towards positive action.

With an impressive track record of success with local and international media relations and media marketing strategies, the agency helps businesses to find a voice in a mass media world. COCO PR specialises in designing effective communications solutions for both established and emerging companies in Asia and globally.

Founded in 2016 by Shanthi Jeuland, an innovative and progressive PR consultant, COCO PR boasts a wealth of experience curating dynamic and refreshing communications campaigns for household names such as, IKEA, BBC Storyworks, SAUDIA Airlines, Marvel, and HSBC Bank among others.

Shanthi Jeuland, Founder and Managing Director at COCO PR, said: “With our combined skill, global brand capability, and experience working within worldwide agency networks, our efforts are diverse. It is an incredibly exciting time for us to embark upon this journey with other successful agencies who possess attitude and heart similar to ours.”

Established in 2008 and spanning Sydney, Melbourne, Darvin, Canberra, and Noosa, DEC PR is a full-service agency which builds brands and protects reputations for both multinational and Australian clients.

The agency team of 32 has specialist experience in sectors including automotive, healthcare, finance, FMCG, food and beverage, property, retail, technology and travel. Clients include Amazon, Reckitt, Bayer, Rolls-Royce Motor Cars, Hisense, George Weston Foods and Coca-Cola, among others.

Michael Henderson, Founder and CEO at DEC PR, said: “Devising and delivering integrated strategies for global clients requires an understanding of the local mindset of the Australian consumer, and an increasing appeal to their sense of global citizenship. We’ve worked collaboratively with some of the L’Attitude network members over the past five years and now look forward to continuing to forge partnerships with like-minded agencies.”

Agencies that would like to join the rapidly expanding network, can get in touch at lattitudeglobal.com.