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Services

Corporate and Consumer

Whether you engage with us at every step of the PURE process, or are looking for help in a specific area of your business, GOLD79 specialises in everything from insights to content, creative, PR and channel strategy.

Intel Audits & Strategic Advisory

It’s a given that the most robust strategies start with solid intelligence. But turning that data into meaningful outcomes isn’t easy. Our proprietary Noise Reports and insight solutions determine how you can cut through the clutter in your sector to land messages that resonate above your competitors. We extract every sliver of audience and channel  detail to gain a unique advantage in your industry so that your brand and products appear in precisely the places people search.

Brand Messaging & TOV

Your brand is unique – your personality and communication style should be too. Speaking the right language is the key to connecting with your existing audiences and winning over new ones. Whether you’re struggling to keep your communications aligned to your tone of voice and messaging, or you’re at the starting line of your brand’s personality journey – we’ll get you there.

Creative Ideation

The best creative is usually collaborative. Our GOLD79 team comprises brilliant creatives across different disciplines with a variety of skills and experience. By providing new imaginative territories for you to explore and fuelling the fire with insights and digital channel expertise, we bring compelling ideas to life by working in partnership with our clients.

Content

In a defining era of AI, people crave in-depth, relevant, content they can trust. From compelling copy to striking design and dynamic video production – we deliver content that Google, the media, and most importantly, people love. Good content helps build visibility and trust. GOLD79 content transforms your brand from unknown to renowned.

PR

With 20 years of experience in PR, multiple awards and experts in our team, we understand the nuances of the media cycle. From 24/7 crisis and corporate communications, to product launches, eye-catching stunts and experiential in the consumer sector, we can help you cut through the noise and rise above competitors. We’re continuously riding the wave of trends and technology to deliver coverage that shines with compelling research hooks, meaningful media placements, and narratives that showcase your expertise. Our tailored media strategies are guided by your business aims, and make you the conversation in the most relevant spaces for your message.

 

 

 

 

 

Digital PR

Drive traffic, boost your discoverability and expand your reach with GOLD79 digital PR. We bridge the gap between traditional public relations and search engine strategy with our exclusive methodology. From creative digital campaigns that drive connection and conversation to thought leadership that elevates your senior stakeholders, we tailor our approach to build visibility, authority and trust in your brand.

Social

Grow your audience and engagement rates while deftly navigating changing regulations, algorithms and channel developments. Our proactive approach to social media copy, community management, design and crisis comms is informed by evolving business, industry and platform needs, so you’re always communicating in the right place, at the right time, and in the right way.

Internal Comms

Engage, inspire and motivate your team with an internal communications strategy aligned to your mission, vision and values. Working with key stakeholders in your business, we will develop a bespoke approach that will drive the changes your business needs.

Crisis & Issues Management

As one of the country’s leading specialists in crisis management, our understanding of the news cycle, messaging and channels is GOLD standard. From preparing contingency plans to immersing ourselves in your internal team, our crisis consultants are experts in gold to bronze chains of command and emergency response unit strategies and execution. Our extended press office service provides your brand with 24/7 control over its response to crises.

Experiential

Bring your brand to life, get people talking and leave a lasting impression with memorable experiences and events that put you in the spotlight. As always, we begin with a robust strategy fuelled by insights and informed by your brand goals, ensuring your event delivers from inception to the big day and beyond.

Net Zero Comms

Your sustainability efforts are no longer a ‘nice to have’ but are a key driver for consumers, collaborators, suppliers and stakeholders – but the potential pitfalls of greenwashing and greenhushing are growing. We craft strategies and stories that highlight your sustainable practices authentically. Articulate your commitments to environmental responsibility confidently with our net zero comms services.

Launches

Create a buzz around your new brand, product, service or venue with help from our experienced public relations experts and their extensive network of media contacts. From building hype in the pre-launch phase, to keeping the momentum going afterwards – we drive interest and engagement every step of the way.

Influencer Marketing

Drive genuine engagement with an influencer marketing strategy that aligns your brand with creators who share your values. Authentic connections build dedicated communities of loyal customers. Our considered collaborations help achieve your strategic goals in a way that resonates with your target audiences.

Talent Acquisition and Management

Business is nothing without people. While client opportunities and team recruitment have vastly different audiences, both are fundamental to your success. From targeted programmes that create opportunities for conversation to direct relationship-building and thought leadership, our acquisition services apply the human touch.

Change Management

Communicating change can be difficult and complex. We understand how to translate your vision and manage the change with confidence and clarity through a resolute approach that comprises careful timing, authenticity, and a consistent message.

We earn your audience’s trust, ensuring the people who matter are as excited for new chapters and future frontiers as you are.

Networks of Influence

Networking events have their limits. If you want to make deep inroads, you need to understand where influence really lies. Growing a business is about putting yourself front and centre of decision-makers by embedding your organisation at the heart of those webs of influence.

Every city and sector has ‘under the radar’ people and organisations that wield power and authority – but identifying them isn’t easy. They may not be the obvious players.

That’s what we do. Our programme identifies those who exert real authority for your sector or locale – whether regional, national or international.

Our PURE Noise Cancelling methodology delivers laser-focussed strategies through a combination of PR, search, social media and events experience, along with decades of insights intelligence. We build and nurture business leaders’ network of influence to drive reputational change amongst those who matter.

Thought Leadership

Put your organisation at the heart of topical, challenging and meaningful debates with thought leadership that really leads. We identify the most relevant topics to your brand and leverage your talent to build platforms, start a dialogue, and shape opinions. Let us do the research and connect you with the right spaces and visionaries, so you can lead the conversation.

Executive Profiling & Spokesperson Building

Promote your organisation by shining a light on what makes it successful – the people who drive it. From press training and interview placement to high-profile speaker opportunities and thought-leadership, we create bespoke programmes to identify and target the opportunities that align with your senior team’s talents, making them ‘the faces’ of the industry.

White Papers & Reports

You’re the experts in your industry, but does the wider world know it? Whether in collaboration with respected academic institutions and analysts or fuelled by your exclusive research, we make your brand the go-to authority on topical issues. By leveraging your esteemed insights and authoritative opinions, your content’s quality, depth and engagement can leave their mark on your sector.

Growth Strategy & Consultancy

Challenger brands can really accelerate their growth with the right approach. Our collaborative ‘Noise Report’ process unlocks business’s prospects and potential growth areas. With our track record for identifying core markets and unmissable opportunities, we’re experts at reaching the people who will be most receptive to your ideas and products.